Blog
We are here to help you bridge the gap between the physical and virtual world. Read On.
How Supporting Artisans Through CSR Boosts Your Brand Value
In today's world, CSR isn’t just a nice-to-have; it’s an essential part of business success. Supporting artisans, particularly through handcrafted products, provides a meaningful way to contribute to the community.
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Why GI-Tagged Handicrafts Are the Future of Luxury Gifting
Luxury is no longer just about big brands and expensive labels. Today, it’s about exclusivity, craftsmanship, and authenticity—qualities that GI-tagged handicrafts embody perfectly.
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How a Virtual Marketplace Can Help Your Business Grow
Running a handmade business is not just about creating beautiful products, it’s about getting them into the hands of the right customers. Virtual marketplaces are the game-changer that can take your business from local to global.
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GI Tag: A Mark of Authenticity
Ever wondered why some products are so unique that they can't be replicated anywhere else? These treasures have something special in common: they're protected by a Geographical Indication (GI) tag. But what exactly is a GI tag?
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The Undying Spirit of Indian Artisan Crafts
Artisan crafts are more than mere objects; they are the beating heart of culture, carrying the essence of history, tradition, and identity. In today's world of fast manufacturing, these crafts stand out. They require patience, precision, and a deep respect for tradition.
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Your Home, Your Story
Walk into any home, and you’ll notice that it tells a story. Whether it’s the photographs on the walls, the textiles on the furniture, or the art carefully placed on shelves, every piece in your home speaks to your personality.
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Sustainability and Tradition - A Match Made in Time
Sustainability isn’t just a modern idea, it’s something that’s deeply rooted in traditional cultures around the world. Long before sustainability became a buzzword, communities were practicing it in ways that have been passed down through generations.
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Why Tradition Still Matters in a Fast-Paced World?
Why does our tradition still matter in our fast-paced, hyper-connected world? In a world where technology seems to dominate every aspect of our lives, what role does culture and heritage play?
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A Day in the Life of an Artisan
Meet Sandeep Vishwakarma, an artisan, who greets the morning with hope. His journey with colors and wood began as a young boy, fascinated by how his father's hands worked magic with raw materials.
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What Goes into Crafting Perfection?
Every artisan has their own unique journey, but what binds them all together is their passion. Meet Anindita Barua, an Assamese artisan whose life changed when she decided to transform her home decor hobby into a business.
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Why Handicrafts Matter: The Socioeconomic Impact of Supporting Indian Artisans
Initiatives like Kala Srishti, spearheaded by Vosmos, are at the forefront of promoting regional art and crafts, ensuring that the artisans who create them receive the recognition and support they deserve.
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The Role of Experience Centers in Automobile Branding
In today's automobile market, where every competitor is competing with their sleek design and cutting-edge technology, car companies need to go beyond just selling vehicles. They need to create an emotional connection with potential buyers by boasting their brand identity and driving sales.
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The Impact of Gamification on Learning
Imagine classrooms buzzing with excitement where students are actively engaged, eagerly raising their hands to participate, and enthusiastically diving into learning activities. This isn't a scene from a distant utopia but a tangible reality made possible by the transformative power of gamification
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The Rise of Virtual Tourism in Metaverse
With the rise of AI, hotels are transforming into exciting, immersive spaces, delivering personalized and immersive experiences to your guests. This blog will walk you through the power of AI and how it aids in delivering virtual tourism experiences to your guests.
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The Future of Customer Experiences in Retail
When it comes to enhancing customer experience, there's no doubt that the interplay of senses—sight, touch, and smell—plays a crucial role. In fact, creating a retail environment that engages customers' senses is a strategic way to make shopping more appealing. And here comes the role of metaverse. A perfect space where every click not only engages your customers' visual senses but also indulges them in an immersive experience.
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The Impact of Virtual Tours on the Real Estate Industry
In the bustling world of real estate, where homes have stories, something extraordinary is here- Virtual Tours. They're not just fancy tech, they’re a transformative technology that’s changing how your customers see and feel about properties. It's not just looking, it's like experiencing it for real. So, if you want your customers to ditch the old-school way of house hunting and experience something they haven’t before, this blog will walk you through the world of virtual tours.
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How Hybrid Events Transform Business Continuity
In the hustle and bustle of today’s corporate world, change is just not constant. It’s crucial to propel us to move forward. Amid this ever-shifting landscape, the emergence of hybrid events is creating waves in the corporate world, reshaping the way we envision and execute business strategies.
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How to host cost-effective virtual events with maximum ROI
Hosting cost-effective virtual events with maximum ROI requires a delicate balance between creating captivating experiences and managing a limited budget. As the demand for virtual events continues to rise, businesses are seeking strategies to deliver impactful events without overspending. This blog will unveil practical tips to captivate your audience and achieve substantial ROI, even within budget constraints.
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The impact of 3D and photo-realistic environments on virtual events
In a world where digital interactions have become the new norm, the search for innovative ways to engage audiences has led to the convergence of virtual reality and real-world engagement. The integration of 3D and photorealistic environments has the potential to transform conventional events into captivating and immersive experiences.
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In-Person Events vs. Virtual Events: Which Should You Prefer for Marketing?
In the evolving world of marketing, the debate between in-person events and virtual events has resurfaced on the internet. Traditionally, in-person events were the go-to choice for marketers to elevate brand visibility. However, with the advancement of digitization, the concept of virtual events has gained momentum, and most businesses are utilizing them to boost unparalleled audience engagement and brand visibility.
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Top 5 Tips for Hosting Successful Virtual Events
In today's digital age, virtual events have become a powerful tool for businesses to connect with their audiences globally, driving more engagement and revenue. According to Bizzabo, more than 80% of event organizers look forward to hosting virtual events to reach a wider audience.
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The Impact of Interactive Features in Redefining Virtual Event Experiences
With the advent of time, interactive features have revolutionized the way attendees participate and connect in virtual events. They have paved the way for more meaningful collaborations and the creation of interactive and immersive virtual environments. In this blog, we will explore the profound impact of interactive features on enhancing virtual event experiences.
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The Power of AI-Enabled Technology in Elevating the Virtual Event Experience
In this ever-evolving landscape of virtual events, brands seek different avenues to connect with their audiences and deliver exceptional services. The integration of Artificial Intelligence into virtual events has paved a new way for digital gatherings, offering unparalleled opportunities to boost engagement and deliver personalized experiences.
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How Data-Driven Insights Drive Virtual Event Success
With the evolution of the digital landscape, virtual events have become a cornerstone of engagement and connectivity. However, hosting a mundane virtual event won't suffice to drive high engagement. It's equally paramount to understand your audience and gather insightful data to deliver an exceptional virtual event experience to your attendees.
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5 Ways Virtual Events are Bridging the Gap in the Healthcare Industry
In recent years, the healthcare industry has witnessed a remarkable transformation due to an increase in demand for virtual events. According to research conducted by the American Medical Association , more than 70% of people believe that virtual events have improved the way they collaborate, connect, and engage in the healthcare industry.
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Unlocking New Dimensions: Virtual Events and the Future of the Real Estate Industry
In a world where technology is constantly reshaping different industries, the real estate industry is no longer an exception. Virtual events have opened a whole new dimension for the real estate industry, redefining the way properties are showcased and buyers are engaged.
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Virtual Events: Redefining the Guest Experience in the Digital World
Have you ever wondered what it would be like to take a virtual hotel tour, or attend a conference, or trade show without leaving the comfort of your home? Well, it would not be wrong to say that the future is here. With virtual events, you can offer your guests an immersive and engaging experience that will blow them away.
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Go Green Events Go Virtual: Sustainable Practices to Incorporate into Your Virtual Events
In recent years, sustainability has been buzzing across industries. Many companies are prioritizing sustainability to pave the way for a greener and more responsible future. When talking about sustainability in events, what could be a better option than hosting virtual events? Virtual events have emerged as a sustainable alternative to traditional in-person events as they offer an effective means to cut down on waste, reduce carbon footprints, and encourage sustainable practices.
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The Future of Learning: Virtual Events and its Impact on the education industry
In this digital age, the world of education is undergoing a profound transformation. Traditional classrooms no longer serve as an avenue for knowledge acquisition and collaboration, as virtual events have unlocked a huge transformation in the education industry by changing the way of learning, interacting, and engaging with educational content.
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How Virtual Events are opening doors for FMCG companies?
Virtual events offer FMCG companies an exciting avenue to captivate the audiences’ interest by bridging the gap between consumers and brands in a more engaging and immersive way.
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The Role of virtual events in driving innovation in the BFSI Sector
The BFSI industry is at the forefront of innovation, and the rapid emergence of virtual events has paved up new avenues for the industry to explore. Digitalization and technological advancement have brought massive transformations to this industry.
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How virtual events are enabling global collaboration in the Telecom Sector
In today's fast-paced and interconnected world, the telecom sector plays a vital role in enabling seamless global communication. With the rapid advancement in technology and living in an era that’s defined by digital transformation, the telecom industry is keeping up with the ever-changing landscape.
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How Virtual Events are Revolutionizing Business Experiences
Ever since the pandemic hit, public gatherings have become limited, and virtual events have emerged as a game-changer in the business landscape. Companies are no longer dependent on in-person interactions but are counting on virtual events to stay relevant, build relationships, and grow networks.
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How to Create a Personalized Experience for Your Attendees?
Events should revolve around delivering unforgettable experiences to attendees, and what could be better than providing personalized experiences tailored to their preferences and needs?
Whether you're hosting a webinar, trade show, or conference, creating a personalized event journey can boost attendee engagement, satisfaction, and turn your virtual event into a success.
Immersive Technologies and the Future of Virtual Events
In recent years, immersive technologies have undergone a remarkable transformation and have paved new ways for interactions. Cutting-edge technologies such as virtual reality (VR), augmented reality (AR), and mixed reality (MR) are redefining the world of virtual events, resulting in unparalleled levels of interaction and engagement.
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5 Best ways to make virtual events more intriguing?
When it comes to hosting virtual events, thinking creatively is one way to keep your attendees engaged and intrigued. By striving to discover new ways to make your virtual events more fun, interactive, and engaging, you can make them as captivating as face-to-face meetings.
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How can personalizing virtual events drive more engagement?
With the advancement of technology, many companies have become more inclined to offer personalized experiences to their clients. If we consider big tech companies such as Amazon, Netflix, Microsoft, and Spotify, we can see that all of these companies offer personalized recommendations based on user's browsing history.
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The Future of Socializing in the Metaverse
Metaverse has been buzzing around in the virtual world due to its surprising benefits. More users are gravitating toward this versatile platform and are falling head over heels for it. In fact, according to Fortune Business Insights, the number of active users of the metaverse will surpass 400 million in 2023, and the market share is projected to hit a whopping $1500 billion by 2029, making it an emerging technology.
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How can hosting a virtual career fair benefit organizations?
Finding the right candidate has always been a hassle for organizations. Often, the recruitment team has to go through a cumbersome process to find a qualified candidate who can be ideal for matching the organization's skill gap, business goals, diversity goals, and more. There comes the role of hosting a virtual career fair. Virtual career fairs play a significant role in helping companies ace the recruitment game by hiring the best talent on a shoestring budget without compromising on hiring targets.
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Enter the Metaverse: Exploring the Exciting Opportunities and Challenges of Virtual Entertainment
The concept of a metaverse, a shared virtual space where users can interact with a computer-generated environment and each other in real-time, has been a popular topic in science fiction for decades. However, with the rise of virtual and augmented reality technologies, the idea of a fully immersive metaverse is becoming increasingly feasible, and it could have profound implications for the future of entertainment.
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Virtual platform for conference and summits: How to attract sponsors and keep attendees engaged
In today's highly digital world, virtual events have become a critical component of every marketer's toolkit. With the rise of online communication channels, virtual events have emerged as a cost-effective and convenient way for businesses to connect with their audiences, share information, and promote their brand.
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Virtual Visions: 10 Inspiring Uses of Virtual Reality for Entrepreneurs
Virtual reality has come a long way since it first emerged on the scene. What once seemed like a far-off dream is now a fully realized technology that has the potential to transform multiple industries. As an entrepreneur, you might be wondering how you can use virtual reality to enhance your business. Here are ten amazing uses of virtual reality that will inspire you to take advantage of this incredible technology.
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Why the Metaverse Could Be the Next Frontier for Brands
The virtual world which was once considered a never-never land is far from being imaginary. Global brands across industries are exploring the Metaverse and its offering. Leaders are learning the art of AR, and VR technologies. Brands are venturing into the concept of virtual events and stores to get closer to their audiences virtually. They are on a mission to break the geographical barriers and space constraints.
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Virtual Trade Shows: Create. Maximize. Save
In recent years, the trend of virtual trade shows and expos has become increasingly popular as a way for marketers to reach customers and promote their products or services. With the rise of technology and the growing demand for sustainable and cost-effective events, virtual trade shows offer a range of benefits for marketers.
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Automobile Companies in the Metaverse: The Future of Virtual Reality in the Auto Industry
The Metaverse, a term coined by science fiction author Neal Stephenson, refers to a virtual world where users can interact with one another in a fully immersive experience. This concept is now becoming a reality, and automobile companies are at the forefront of this trend.
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AI is Revolutionizing Our Lives: A Look at its Impact and Future
Artificial Intelligence, commonly referred to as AI, has come a long way in recent years. From Siri and Alexa to self-driving cars and autonomous robots, AI is impacting every aspect of our lives.
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How the Metaverse Will Change the Way We Work and Collaborate
The metaverse, a virtual world that seamlessly blends the physical and digital realms, is set to revolutionize the way we work and collaborate. This new digital landscape has the potential to break down geographical barriers and create a more inclusive and connected global community.
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Going Live with Hybrid Events: A New Era of Engagement and ROI
The term “Hybrid” is no more a strange word. Hybrid has redefined the way the corporate world functions by defining the rules of the new normal for the workforce worldwide. However, hybrid is not limited to the working state of employees. The world is now also familiar with the concept of hybrid events.
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The Future of Gaming: How the Metaverse is Changing the Landscape
The metaverse, a virtual world where people can interact, transact, and create in a fully immersive digital environment, is rapidly becoming a reality, and it is not only changing the way we interact and transact but also disrupting the gaming industry.
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What is required for a business to successfully enter the metaverse.
The metaverse, a virtual world where people can interact, transact, and create in a fully immersive digital environment, is no longer just a concept from science fiction. It is becoming a reality, and businesses of all sizes and industries are now turning to the metaverse as a new platform to connect with customers and expand their reach.
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Things to look forward to in the Metaverse in 2023
In 2022, metaverse was the buzzword that one could not ignore. With Facebook’s rebranding as Meta in 2021, global experts and thought leaders visioned a digital version of the real world where users could virtually engage, play and socialize. Contributing to the future of the metaverse, the growth of NFTs has been unstoppable. From the common man to celebrities, the ownership of any NFT and digital assets is not uncommon.
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Blockchain Simplified: Digital Assets, Virtual World and More
With new technologies emerging every other second, it is difficult to keep up. The rapidly changing technology trends have changed the way people now function online. Be it cryptocurrency, the metaverse virtual world, blockchain, NFT, etc., everyone has explored at least one of these things. But as users of these technologies, one needs to know how blockchain is at the core of all these developments.
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What is the creator economy?
For decades, mass media platforms were ruled by the entertainment industry, news channels, and the big players of consumer brands. It was not difficult to be influenced by their content. To be able to contribute with an impactful message on such platforms, one had to be employed by them. But not anymore!
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The future of retail in the metaverse
The growing popularity of the metaverse, aka a 3D virtual world, and Web 3.0, has given momentum to transformative business activities. The metaverse started as a gaming environment and has proved to be a key growth driver in how brands interact with consumers, especially in the retail sector.
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NFTs & Digital Art
Digital art has come across everyone throughout the decades in different forms, be it commercial or self exhibits. However, the world is experiencing waves of different forms of art, which are not only being appreciated also revolutionizing the landscape of art.
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